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Getting “game-ready” for Super Bowl XLVIII
Super Bowl Sunday is right around the corner. Since most sports enthusiasts aren’t able to be in New Jersey for the big game, the next best option is to throw a Super Bowl party for friends and...
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What’s your sign?
Signs have long been a part of the marketing mix. There was a time when signage may have been a retail business’ most important marketing and business asset. But, signs are just about everywhere you...
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How One NYC Start-up Turned Party Planning into Profit
There is always that one event we remember as the best we’ve ever attended or hosted. Whether it was a birthday party, wedding or retirement dinner, these events become a memory that we cherish for a...
View ArticleFrom “Buzz” to Bucks: Make the Most Of Event Marketing
Events can be great marketing tools for a small business. According to digital asset management firm WebDAM, 67% of business-to-business marketers consider event marketing the most effective strategy....
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